2015 Black Friday Tips

5 Tips for Surviving Black Friday

As marketers, it’s hard not to get excited about the biggest shopping day of the year… from a very safe distance. From deciphering ad design to getting along with the crowds, we’ve unleashed our creative, and marketing strategy experience, to … Continue reading

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E-mail marketing flat illustration

7 Reasons Even Your Mom Would Ignore Your Email

One of the best sessions I went to at #INBOUND15 drew me in with it’s title. “7 Reasons Even Your Mom Would Ignore Your Email.” Catchy! It got me wondering, “what would it take for my mom to ignore my … Continue reading

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Getting Blog Content Ideas

What to Blog About? How to Come Up with Blog Ideas (Using Google Advertising)

We both know you need to draft something for your brand’s blog, so it’s time stop staring at a blank screen and start that article about…. Well… What to write about? Can we use an advertising platform to generate free … Continue reading

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Goodbye Twitter Favorites, Hello Likes.

Did you notice the absence of the favorite star icon when you logged into Twitter today? That’s because Twitter announced this morning that they are doing away with the favorite option and replacing it with a new “like” option. The … Continue reading

Posted in Marketing, Social Media, ü Oughta Know | Tagged | 1 Comment
Set goals

Four Considerations for Your 2016 Marketing Plan

It’s the time of year when most organizations are in the midst of planning. By knowing what you need to include in your marketing plan, you’ll be a step ahead – and you’ll be able to budget appropriately for things … Continue reading

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social tracking

Social Media Tracking Three Ways

Tracking the results of your social media marketing efforts by looking at metrics provided by Facebook, Twitter and your other platforms is a great start, but is that enough of the right information to determine your social media investment’s return … Continue reading

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The wedü Code Brü Challenge

Back in January, I started a fun CodePen challenge to my co-workers, called Code Brü. Entrants can build anything you want on CodePen with a given theme, then everyone votes on their favorite entry. The winner receives a free 6-pack … Continue reading

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