Social Table

Which Social Mediums Are Right For Your Business?

With so many social media offerings, brands can be conflicted over which ones to choose. We all assume that in 2015 social media has been around long enough for everyone to understand the difference between each channel, but we thought … Continue reading

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Bestsellers

Promoting your Content Marketing

Best selling books aren’t just written. They’re written then they’re marketed, placed and promoted. Successful content marketing requires that same balance – and that’s an important point often forgotten by new and senior marketers alike. Your blog isn’t a ‘Field … Continue reading

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We The Tweeple Clip

How Twitter Celebrated #4thOfJuly [Infographic]

This year, wedü celebrated 4th of July with live Twitter-powered (virtual) fireworks. (You can watch the replay finale at http://4thOfJu.ly/finale.) Since we had access to nearly every tweet posted through the week of #4thOfJuly, we decided to have a look at the … Continue reading

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Look rihgt

Why your B2B should blog (but first, let’s debunk 6 myths)

  As a B2B company, you’ve probably heard it a thousand times: You should blog. That’s great! Now blog away. You’re still here; why aren’t you blogging yet? What? WHY should you blog? Well, I’m glad you asked. In fact, … Continue reading

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Spider-Man

Six ways your social media should be like Spider-Man

I’m not too proud to do a little newsjacking now and then, and with Spider-Man 2 picking up $92 M at the domestic box office last weekend (and still that was only a ‘good’ showing) it’s a pretty handy target. … Continue reading

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Survival of the Fittest

‘Content Shock?’ Think ‘Content Darwinism’ and Be Mighty

Social Media Marketing Consultant Mark Schaefer wrote a thought-provoking blog about “content shock” a few months ago, which created quite a buzz in the social media world. Content Shock, according to Schaefer, is the idea that “the emerging marketing epoch … Continue reading

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Row of barbells

ü Oughta Know: LinkedIn bulks up; Google remarkets; Instagram picks up speed

ü Oughta Know is a combination of digital crib notes and marketers’ cheat sheet, bringing you important – and occasionally weird — stories and trends from digital marketing news. Each week our hope is to help keep your knowledge sharp while … Continue reading

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