What we're talking about

3 Channels All B2B Marketing Plans Should Include!

Posted on May 6, 2013 by Meagan Ford

B2B Marketing, or Business to Business marketing, has transformed drastically over the years. Just as fast as technology changes and develops, so shouldn’t every good B2B marketing plan. Today, thanks to the ever growing and changing world of technology, businesses … Continue reading →

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Engagement Drivers Haven’t Changed

Posted on April 30, 2013 by Sean Owen

Social media may continue to evolve, but frankly – humans don’t. Well, at least not nearly as fast. For years people have heard me say, “Consider the E-Reaction to your posts.” Open any social media platform – Facebook, Twitter, StumbleUpon, … Continue reading →

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The Future of Facebook

Posted on March 28, 2013 by Loren Foxx

Facebook has made yet another change to its look and feel. At this point, the largest social networking site in history has undergone more transformations than Madonna. But is the problem with Facebook related to look, feel and functionality, or … Continue reading →

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Nurturing the Undeveloped Market – Customers

Posted on March 21, 2013 by Sean Owen

How’s your Lead Scoring system working? Oh, you don’t do that yet? Ok. How’s the CRM utilization in your company? I see. Well, that’s too bad because you’re spending a lot of money trying to win new customers when your … Continue reading →

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And the Oscar goes to…

Posted on February 21, 2013 by Chris Marchand

wedü’s ever-imaginative Creative Services group recently devised an internal challenge: How to pay tribute to the Oscars in a unique and playful way?  The team suspected that most blogs and social media channels would discuss the pros and cons of … Continue reading →

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wedu Holiday Windows Challenge Check Presentations

Posted on February 20, 2013 by Lisa Cramb

For the fourth consecutive year we created festive holiday scenes for our palladium windows facing Franklin Street.  This time around, however, we took the tradition to the next level by making it a team-building and philanthropic project. Groups of wedu staff … Continue reading →

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Google Continues to Improve the Power of Advertising

Posted on February 7, 2013 by Sean Owen

Yesterday, Google AdWords announced enhanced campaigns. Cutting to the point, Google has added greater advertising targeting ability. Continue reading →

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