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Engagement Drivers Haven’t Changed
Social media may continue to evolve, but frankly – humans don’t. Well, at least not nearly as fast. For years people have heard me say, “Consider the E-Reaction to your posts.” Open any social media platform – Facebook, Twitter, StumbleUpon, … Continue reading
Posted in Branding, Digital PR, Interactive, Marketing, Social Media
Tagged digital marketing, Facebook, infographic, Lead Nurturing, Lead Scoring, marketing, social media
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The Future of Facebook
Facebook has made yet another change to its look and feel. At this point, the largest social networking site in history has undergone more transformations than Madonna. But is the problem with Facebook related to look, feel and functionality, or … Continue reading
Posted in Advertising, Branding, Digital PR, Marketing, Misc wedu, Social Media
Tagged advertising, brand, digital marketing, Facebook, social media
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wedu Public Relations Team Helps Mass Utility Shine Light on “Home Lighting Makeover” Contest
Just one more example of the range of our work and how our in-house team of professionals leverages traditional public relations and digital marketing strategy and tactics to achieve client goals. Continue reading
3 Important Benefits of Digital Public Relations (Infographic)
We have blogged quite a bit lately about digital public relations (PR) and the critical role it plays in the success of a digital marketing campaign. Here is a handy little infographic our digital strategy and creative teams collaborated on that lays out three areas of digital marketing that benefit from digital PR integration. Continue reading
3 Important Benefits of Digital Public Relations. Benefit 3: Social Media
Companies of all sizes and in just about every industry are desperate to figure out social media and find ways that they can stand out from the ever-growing glut of social brands competing for the same news feeds and followers. Building a close relationship between your public relations and social media teams may be that advantage your company needs. Continue reading
3 Important Benefits of Digital Public Relations. Benefit 2: Content Generation
In this, the second installment of a three-part series, we will look at the content generation benefits digital public relations can bring to your company’s blog. Continue reading
