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Engagement Drivers Haven’t Changed
Social media may continue to evolve, but frankly – humans don’t. Well, at least not nearly as fast. For years people have heard me say, “Consider the E-Reaction to your posts.” Open any social media platform – Facebook, Twitter, StumbleUpon, … Continue reading
Posted in Branding, Digital PR, Interactive, Marketing, Social Media
Tagged digital marketing, Facebook, infographic, Lead Nurturing, Lead Scoring, marketing, social media
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Nurturing the Undeveloped Market – Customers
How’s your Lead Scoring system working? Oh, you don’t do that yet? Ok. How’s the CRM utilization in your company? I see. Well, that’s too bad because you’re spending a lot of money trying to win new customers when your … Continue reading
Posted in Advertising, Marketing, Misc wedu
Tagged advertising, data, marketing, Relationship Management, sales
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Google Continues to Improve the Power of Advertising
Yesterday, Google AdWords announced enhanced campaigns. Cutting to the point, Google has added greater advertising targeting ability. Continue reading
Posted in Advertising, Digital Advertising, Marketing
Tagged advertising, adwords, digital advertising, enhanced campaign, google, marketing, targeting
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Like Cars on a Road…The Agency/Client Relationship
If your company is considering working with a marketing agency, first consider what type of “driver” your company is and be sure that the agency you partner with knows how to play in your sandbox. Continue reading
Look what we discovered today!
These guys were our “stand-ins” at an industry tradeshow a few years ago… Continue reading
Posted in Experiential, Misc wedu
Tagged brand, event marketing, experiential marketing, marketing, tradeshow, wedu
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wedu Creates Graphics for Jabra at 2013 International CES
We’re excited to share this video of the booth graphics that our Marketing and Creative Teams collaborated on for Jabra’s display at the 2013 International Consumer Electronics’ Show (CES). Continue reading
Chasing Emotions for Commerce and Wealth
You can trace every single business transaction back to an emotion. If you’re in the non-profit world, but still responsible for fundraising, you especially know what this means. Whether you’re an entrepreneur searching for your next big idea, a business owner trying to grow or a marketer responsible for promoting a product or services – pay attention. Continue reading
Posted in Branding, Marketing, Mobile Apps
Tagged advertising, apps, brand, emotion, marketing
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